Here are some examples of how businesses in Rotherham have self promoted themselves on the streets and in the general area of their business or shop or actually within the shop themselves.
Bill boards.
This was quite effective as they attract attention from passing traffic and public on buses or walking along. This one works quite well due to the bright colours against the dull background and the contrast between the green and red.
Could be easily damaged though by water and such, graffiti ect ect. Good if in a high and busy place were lots of traffic go by and can see it.
Shopping bags.
Seen everyday by people on streets, in shopping centres and used by most people on a regular basis to transport things from one area to another. Good way to advertise a company, the more people who use the bag the more interest is gained.
Rip easily, not considered 'green' in society today. Could use cotton bags (bags for life) but are more expensive to produce then plastic carrier bags.
Collapsible Signs.
Good for advertising a small company, local advertising on the streets by the shop/company. Blackboard versions have offers on, can easily be changed where as these versions can't.
Bit of a hazard, can easily be knocked over by passing pedestrians. Easily ignored too, sometimes in places where you don't really see them or are so obvious you jsut ignore them anyway.
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